About
New means. endless possibilities
VISION
Improve people's quality of life by providing innovative health care possibilities.
MISSION
We are committed to quality life sciences marketing, distribution, and manufacturing solutions for our customers and partners in terms of trust, innovation, and knowledge.
VALUES
Empowered people, work ethics, adding value, innovation.
Why us?
HealthCare Expertise
Comprehensive understanding of healthcare environments and it’s macro and micro factors. We have deep knowledge and expertise working with healthcare professionals, government authorities, medical associations, and all health care facilities: Private, Governmental, and Non-governmental organizations.
Consumer knowledge
Our team has extensive Medical Sales and Marketing experience in Pharma, Medical Nutrition & Medical Devices. We collaborate to flawlessly execute your short-term goals and realize long-term vision. Empowered consumers are seeking knowledge and self- management is growing and we are alongside.
Availability and Accessibility
Category management and channel understanding are our pillars to support our brands’ availability, visibility, and accessibility.
Geographical presence
We are working in: UAE, Saudi, Egypt, Kuwait, Qatar, Oman, Bahrain, Jordan, and Iran. We have the knowledge of the health care system as well as the local know-how through working directly or in collaboration with reliable partners.
Regulatory
We have a 360 understanding of the regulatory environment wherever we operate from registration, insurance, reimbursement, and market access.
Supply Chain
Our supply chain capabilities from forecasting to clearance enable us to positively impact products’ availability and working capital.